RenderThat Appoints Jan Viohl as Head of Growth
Another step for RenderThat towards becoming a technology company
RenderThat is striving for further growth and has found an internal solution in Jan Viohl: The 38-year-old from Hamburg will significantly help shape the development of the 3D agency into a technology company as Head of Growth.
"With Jan, over the past two years, we have laid the groundwork to grow beyond being a specialized 3D agency and to acquire new customers and markets," says RenderThat CEO David Wischniewski.
"In the coming years, we aim for growth that goes hand in hand with a significant expansion of our offerings. Jan is the perfect fit to think bigger about our sales structures and to better integrate marketing and sales."
Before RenderThat, Jan Viohl worked for over 10 years in B2B marketing in various positions in international corporations and agencies, such as Niterra, Allied Vision, and the Bremen agency Bernstein.
The trained business economist and advertising specialist built up RenderThat's marketing structures as Head of Marketing since 2021 and is now also responsible for new customer acquisition in addition to marketing.
"We have repeatedly noticed how enthusiastic our customers are about the solutions we've developed ourselves. If these possibilities had existed 10 years ago, I would have been on significantly fewer photo shoots and could have saved a lot of money and hours of retouching," says Jan Viohl.
"It's incredibly fun to promote this, and the company culture at RenderThat suits me perfectly. The get-things-done mentality fuels ideas and prevents stagnation, allowing for quick adaptation. I look forward to making our software and expertise accessible to a broader audience. With process-oriented 3D production, many hurdles are eliminated, and opportunities open up for our customers that truly offer added value and are therefore fun to sell."
About RenderThat
RenderThat is a leading 3D agency from Hamburg and Cologne that has evolved into a technology company in recent years.
The mission: To offer the easiest way to digitize products and thus create exciting, scalable content for product marketing.
Their clients include renowned companies such as beyerdynamic, Duravit, Schlaraffia, Hilding Anders, Bosch Siemens Home Appliances, and BMW, who rely on innovative visualizations for their products.
david wischniewski
